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Enhancement Services-Geo Coding
Geo Coding
 

Summary

Know where your customers are, locate additional clients and leverage your customer's data to target your marketing efforts more effectively.













Basic info

What is Geo Coding?
How does it work?
Benefits
Pricing info

What is Geo Coding?

Geo Coding adds Latitude and Longitude coordinates, Census Tracts/Blocks and other geographical elements to your list.  Matching precision for this service is very high at the ZIP+4 level. the following GeoCoding elements:

  • Lat/Long
  • County FIPS code
  • County Name
  • MSA (Metropolitan Statistical Area)
  • PMSA (Primary MSA)
  • Address Type
  • Congressional District number
  • Census Tract & Block
  • Time Zone
  • LOT (Line of Travel)

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How does it work?

With Geo Coder, we append latitude, longitude and census codes such as Census Tract/Block and Metropolitan Statistic Area (MSA) to your records, based on ZIP+4 codes.
Data provided in Geo Coder is based on the same data being integrated into automobile navigational systems.  It also utilizes information gathered by the Census Bureau and enhanced by TIGER/Line (Topologically Integrated Graphic Encoding and Referencing) file to improve accuracy and demographic coding.

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Benefits

Know where your customers are, locate additional clients and leverage your customer's data to target your marketing efforts more effectively, Useful for pinpointing the location of clients and prospects, determining distances from a given location, and for many other sales and marketing applications.  Matching precision for this service is very high at the ZIP+4 level
Examples of when to apply this knowledge include:

  • Attracting customers to a new store location

  • Deciding whether or not to expand a store location

  • Promoting a store's event. Market Analysis

  • Predictive modeling and target marketing

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Pricing info

Contact Marketing developed an advance and unique pricing system. There are no hidden fees, no set up fees and you get a greater discount as you processing info:

Geo Coding Pricing Chart

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Product info

Required fields
Return fields

Required fields


Address, City, State, Zip code.

Return fields


Plus 4, Latitude, Longitude, Census block group (1-digit), Census tract, county FIPS, and Geo Error.

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