
Summary
Name Formatting restructures your individual and name fields into parts, such as title, first name, middle name, last name and suffix. You can also use it for processing your names into any format that meets your specific needs.
Basic info
What is Name Pasring?
How does it work?
Pricing info
Name Formatting restructures your individual and name fields into a more useful format. Typically this involves parsing names into parts, such as title, first name, middle name, last name and suffix. However, this service can also be used to process your names into any format that meets your specific needs.
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The Name Parse and Genderize service splits name fields in your mailing list into Prefix, First Name, Middle Name, Last Name, and Suffix fields. Using the First Name, this service will then assign a gender code to each record. This code indicates if the first name is male, female, neutral (Terry, Chris, etc.) or unknown.
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Contact Marketing developed an advance and unique pricing system. There are no hidden fees, no set up fees and you get a greater discount as you processing info:

Product info
Your record must contain the following field for processing: Full Name.
Prefix, First Name, Middle Name, Last Name, Suffix and Gender Code.
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